FORMAT: Mascot Design, 2D Animation
ROLE: Entire Project
TOOLS: ProCreate • After Effects
TYPE: Indie Project
Meet Honey Dee, a bee with a D.
Round, a little grumpy, and very fond of honey, Honey Dee is the animated mascot of Honeyed Nights Studio. Her distinctive silhouette and expressive face give the studio a character people can recognize and remember.
A mascot can carry that familiarity from a website to a short animation, a printed piece, or even a plush toy. Honey Dee explores how one character can give a brand a consistent personality while leaving room for new stories and expressions.
